- factor of competition
- value curve: company’s profile on the strategy canvas
- draw value curve for multi companies, and compare, detect own company’s strength.
Four actions framework, ERRC grid
- Which of the factors the industry takes for granted should be eliminated?
- Which factors should be raised well above the industry’s standard?
- Which factors should be reduced well below the industry’s standard?
- Which factors should be created that the industry never offered?