Strategy Canvas

  • factor of competition
  • value curve: company’s profile on the strategy canvas
  • draw value curve for multi companies, and compare, detect own company’s strength.

Four actions framework, ERRC grid

  • Eliminate
    • Which of the factors the industry takes for granted should be eliminated?
  • Raise
    • Which factors should be raised well above the industry’s standard?
  • Reduce
    • Which factors should be reduced well below the industry’s standard?
  • Create
    • Which factors should be created that the industry never offered?